As I Am Naturally

Provides high-performance products that deliver the results that women with natural-textured wavy, coily & curly hair desire: Hydration, Definition, Style and Shine.

Incorporates natural emollients and other organic ingredients, and refrain from the use of ingredients perceived to be detrimental to the health of hair and/or those that consumers do not want

Provides unbiased education and information about the science of hair, the care of hair and hair care product ingredients with expertise and integrity.

Demonstrates understanding of consumers’ viewpoints and product needs, as they relate to hairstyle preferences and styling & care requirements.

Find these products at Naturally You & Me